Very few emergency responders read blogs and belong to social networks. A challenge is how we get outstanding blog and social media content to our colleagues. This is how I would create a guerrilla newsletter to distribute at agencies, training centers, stations, hospital EMS rooms, and anywhere emergency responders congregate or meet:

• Gather content from other blogs and your own blog
• Assemble content in a Word document or set of PowerPoint slides
• Editorialize on content in a few paragraphs
• Create a PDF of the Word document or PowerPoint slides
• Put the PDF online and encourage people to download, print, share and distribute
• Track downloads of the PDF and new fans to Facebook page for the newsletter

Keep doing if it works by returning to step 1. If it doesn’t work stop doing it. I would suggest producing three to six issues over three to six months before determining how well the effort is working.

The only cost to starting is your time and maybe some bandwidth. So what is stopping you from trying this?

And if the idea really succeeds maybe you can sell some ads, assemble the issues into an e-book, or syndicate the content to industry publications.

Who wants to start this idea for EMS professionals? I will gladly contribute content from EverydayEMSTips.com.

Share your tips to get this started.

Related posts:

1. How many slides for a 30 minute elearning program?
2. Feedback During Articulate Development Process
3. Tutorial: Creating a Transparent Layer in Photoshop

Tags: blog, Blog Aggregation, newsletter

This entry was posted on Tuesday, January 19th, 2010 at 7:00 am and is filed under Ideas, Social Media & Networking, Tools, Reviews, & Other Neat Stuff. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.